Category Archives: Uncategorized

How to succeed with a roofing or a home repair company

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I have recently been working with a roofing company in Wallingford and New Haven, Connecticut.

Companies that provide services like roofing, general contractors, and home repair, are categorized as local businesses. Local businesses have two challenges. The first challenge is to provide a good service, and the second challenge is for these companies to promote themselves effectively enough to get a steady stream of clients.

I always leave the providing of a good service up to the entrepreneurs because I don’t know much about roofing or home repair. My hope is always that they are great at what they do since I can’t be of much help in those areas. But what I can help with is the marketing for these companies.

One of the best ways to stand out among the crowd is to create a great promotional video for your company which ranks in YouTube, and also eventually Google search. Here is the video that my client made.

After creating a great video, the person responsible for marketing at a local business must make sure that their website is ranking well for SEO keywords that their potential clients will search. Just like people searched Yellow Pages for home repair services 20 years ago, when people need these services today, they search the web. And as the person responsible for the marketing of your business, you must make sure that you rank for all your related keywords in Google search. For example, the keywords this company chose was home additions in Wallingford, roofing in New Heaven, and home insurance claims in New Heaven.

After creating and executing your Google search strategy, you must also make sure that your business has good reviews in Google map rankings, and websites like Yelp. If you do all that, you should be able to get clients, and grow your local buseinss.

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Twitter followers: how to get more Twitter followers (buy or free) & sell on Twitter

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In this video tutorial you will learn how to sell products and get many new followers daily on Twitter with a very strong strategy that uses two Twitter tools that will help you achieve more with your social media marketing.

Use this link to sign up for Social Quant.

Use this link to sign up for SocialOomph.

Want to learn how to get 1,000,000 or more people to learn about your business? After I achieved this, I made a marketing course about it. Check out my course with marketing strategies on how to reach 1,000,000 people which covers advanced SEO, advanced social media marketing strategy, and more. The following link has a coupon code at the end which will give a very big discount to the course.

In this video tutorial, you learn a Twitter marketing strategy which lets you automate your Twitter marketing, promote your business, and get more Twitter followers. But that isn’t even everything. The best part about this strategy of using SocialOomph and Social Quant together is that by using Social Quant, you will get very highly targeted Twitter followers who have a high chance of becoming clients of your business at some point.

Additionally, when you use SocialOomph the way I do, you will also get very high quality free Twitter followers because you will be using the right hashtags, and those new followers will find you because your tweets are related to their interests.

Using Social Quant and SocialOomph together will automate your Twitter marketing. Actually, with SocialOomph you can also automate your other social media marketing because it can post updates to Facebook and LinkedIn. Once you start the process with SocialOomph and Social Quant together, you will be getting more new followers every day, and you will be automatically posting many tweets to your content and your products, and get all your new Twitter followers to see those tweets with promotions of your products and content. And guess what, every day you will have more Twitter followers to promote your product to. So as weeks and months and even years go by, you will get tens of thousands if not hundreds of thousands of new Twitter followers, a big percentage of whom will be highly targeted people to whom you will be able to sell your products! And that is how you can effectively sell on social media.

Of course, if you want to sell on social media, you must also build a loyal following and trust. You accomplish that by mostly posting high quality content and links to helpful products.

Do you buy Twitter followers? When you buy Twitter followers, are you buying high quality followers or random bot followers?

If you buy Twitter followers already, or want to buy Twitter followers, consider how much better it would be to spend that money on SocialOomph and Social Quant so that you can get free Twitter followers who follow your account because your account is relevant for their interests.

For example, if you buy Twitter followers on Twitter, in almost all cases those will be bot followers who add nothing to your business. But if you buy Twitter followers (well actually get them free) after you combine SocialOomph and Social Quant, those followers will actually engage with your tweets and buy products. So you can actually buy Twitter followers and make a profit from it. Yes, there will be an initial investment, but that is because this is a strong strategy, which when done correctly, should pay for itself. So long-term, as you accumulate tens of thousands engaged Twitter followers, you will make more money than you spend on the two automation services mentioned in this tutorial.

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Philosophy and history of religion: spirituality despite politics from antiquity to existentialism

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Here is the link to the course on Udemy. To learn more about the course, just read the rest of this blog post and watch the video. The video contains approximately half of the course.

In this video tutorial I present a trailer for my full course on philosophy of religion. This video is more than enough to give you a sense for whether you want to get the entire course. The link to the course gives it away for just $9 which is something that is extremely affordable.

The course and the video discuss philosophy and history of religion. They discuss the history of politics that has always enshrouded religion, and it also talks about spirituality which is the search for something more meaningful, and how religion has always had spirituality and politics playing a tug of war in a sense.

The course has a few sections. The fist section is the introduction to my background. I have studied philosophy, religion, psychology and have always been curious about how politics works, and how politics effects everything around us, and what the origins of those effects are.

After that, the course looks at the 5 major proofs that God exists that have been presented by philosophers throughout history. And then immediately after that I cover some arguments to prove that God doesn’t exist.

The course and this video also discuss the concept of spirituality, and how that is tied into religion. Spirituality is very difficult to define. It is a term that is often used and misused by many people to mean many different things. In this course I use the concept of spirituality to discuss man’s search for meaning and relationship with something greater than himself.

I also talk about theory of belief and knowledge. In philosophy, this is called epistemology. Epistemology is very important when it comes to religion because we have to ask ourselves when we can say that we know something with certainty, and when we believe something. Knowing and believing is very different, and people often confuse one for the other. This happens especially often when it comes to believing in God vs. putting faith and believe in God vs. knowing for sure that God exists without ever seeing God.

I also discuss how different philosophers in history saw religion. I talk about Rene Decartes and his work the Meditations in how he addressed the skeptics about what we know and can’t know. I also talk about Friedrich Nietzsche and his writing on how God is dead and man killed him. I also talked about existentialism and Soren Kierkegaard, and his leap of faith. I also touch a little bit on Nihilism and ultimate meaning of life and man’s meaning as man is responsible to create it for himself in the modern world.

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Amazon affiliate program (Amazon Associates) pros and cons. Is it a good affiliate program?

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In this video tutorial I explain the pros and cons of the Amazon affiliate program which is also known as Amazon Associates. The Amazon associates affiliate program is the oldest and most reputable ecommerce affiliate program on the web. They are certainly a very important one, and a benchmark for all the other affiliate programs around the web to be measured against.

Even though the Amazon affiliate program is one of the most reputable and trusted one by consumers and sellers alike, it does have a few flaws that prevent it from being seen as the best on the web overall. The main problem is that people aren’t generally able to make much money with it because the commissions tend to be quite low.

The commissions range from 4-10% which isn’t much. Another problem with the Amazon associates affiliate program is that the affiliate cookie duration is only 24 hours. That is very low. People rarely buy expensive items within 24 hours of looking them up. That means that this program is best suited for inexpensive purchases that are more impulse buys or things that the consumer already know they need. This is problematic because it makes it very difficult to generate good money from sales. Another problem with the Amazon affiliate program is that there is no CPA (cost per action) offers. The only offers are to sell products which is not flexible at all.

Some good things about the Amazon associates affiliate program is that it is trusted. People are more likely to buy from Amazon than most other sites because it is a truly trusted brand. Another advantage of this program is that the commission a publisher gets isn’t just for the product that they promoted. The commission a publisher gets is for the entire purchase. So if you sell a small product, but the customers fills their shopping cart with expensive items, you get commission on the entire purchase.

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How many times or how often should you post and update your Facebook business page

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In this tutorial I explain what the right number of times that you should update your Facebook business page or a fan page is in order to get the most engagement with your updates.

While there are general guidelines, since there are so many different kinds of businesses out there, there are many different kinds of business pages and fan pages as well. And there are many different styles and tastes of running them. For different industries, different strategies may be more or less appropriate.

For most common types of business pages, about once or twice a day is the best schedule for posting Facebook updates. If you don’t have that much time to devote to updating Facebook, you might want to slow down your Facebook updates to only a few per week, and instead to focus on the quality and engagement of your updates. To get more engagement, try to post articles or videos which come with very vivid visuals, and that are already popular on the web. Facebook knows which articles are good because guess what, those articles already have many likes on them. And so Facebook will show those articles to more of your fans and you will get more engagement with your posts.

25 Facebook Marketing Strategies

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How to make a Google Plus post to boost and improve SEO

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In this tutorial I explain how to boost your SEO with Google Plus. Many people don’t realize this, but when you create a new Google Plus update, that update actually has its own web url, and is able to be searchable in Google.

In addition, you are able to structure your Google Plus posts to resemble a real page. You can create a title section, a little description section, the body of your post, and even a footer are where you should add your hashtags. You can also embed videos and photos in your Google Plus posts to help the SEO of your videos and any other links you put into your Google Plus updates.

Another great thing you can do is to try to grow the number of your Google Plus followers. The more followers you have, the more authority your posts will have within a specific niche.

Personally, I try to use Google Plus all the time when I need to help my content rank in Google search or YouTube search. Since I started using Google Plus as one of the social networks where I promote my content I have seen a boost in search rankings of some of the content that I promoted there. This doesn’t happen with all content, but I do see that it helps quite often.

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Business plan competitive market analysis: know your competition

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In this tutorial I explain what is the competitive analysis section of a business plan, how to write it, and how you should think about your competition. I also discuss how investors view this section of a business plan, and what points you must cover to make sure that they are ok.

Often, investors look at the competitive analysis section of your business plan to see how well you have researched your market, and how much experience you have in the business niche in which your business is in.

Knowing your competition is an absolute must. If an entrepreneur doesn’t have a good understanding of the competitive environment in their space, it is a bad sign of whether they are fit to run a business in that business space or not. You don’t have to over-focus on your competition and obsess about it, but you should study your competition and understand what direction they are moving towards, and always think about whether that is something that might also be good for your business.

Your competition are essentially your business peers. Even though you may have negative feelings about them, there are few people who understand what you are going through, and the challenges you face like your direct competitors. They are going through the same things.

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Learn to code and create your own apps and products for business ideas you get

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In this video I discuss what people might do if they have a business idea for an app or website or product. Most people can’t do much about their business idea because to do something means that they have to hire someone, and that is expensive and fraught with risk. But in this tutorial I suggest that people learn how to code apps or websites in order to make their business ideas and ultimately their dreams come true.

Many people have a few options available to them for having their app or website developed, and none of those options are that attractive. The options can be partnering with a technical co-founder, hiring a developer or hiring an agency. Another option is to learn to code so that the entrepreneur can create their idea on their own without having to spend time or money on hiring others, or trying to convince others to work with them. My advice is often that people learn programming so that they could develop their mobile apps and business ideas on their own, without needing outside help. Few people take my advice, but over time they learn that the other options are also not as good.

You can easily learn programming by buying a Udemy course on how to program (I don’t have any such courses, but other instructors do) or using my favorite website stackoverflow.com, or by learning from a book, and many free online tutorials. Learning to code will also give you a very marketable employment skill that will get many people to hire you.

My Own Experience In Learning How To Code

I studied Computer Science in college, and I learn how to code there. But the things I learned in college were fundamentals. When I went to college there was no such things as apps. I had to learn how to make apps on my own. And at every step, even though I was already a programmer, I had to learn how to program and code different things like different languages, technologies, or unique features within a programming language that I was already familiar with. In other words, I was never able to stop learning how to program. I always had to figure out how to code some thing either within my apps or websites, or some technologies that enabled them such as back ends and databases.

It was a pain to keep learning to code, but it was worth the effort because my first projects were failures. And I was able to keep failing cheaply. Failing cheaply is not an option if you have to hire a programmer to build your business ideas. Many people can’t recover financially from a single such failure in any kind of a short time needed to bounce back. But if you can code, not only can you bounce back, but you can be working on your business ideas every day, even if you have to work during the day to support yourself financially.

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Is it good to be first to market with a product or an app or business idea?

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In this tutorial I discuss the advantages and disadvantages of being the first to market with a business idea for an app, website or any other kind of product.

Many people put a lot of focus on being the first to market with their business ideas because they think that if they are the first out of the gate with their ideas, that head start will help them run away from the rest of the competition and beat all the competition. In reality, that is rarely the case. Most companies who go first to market tend to spend quite a bit of money innovating and experimenting while the companies who come after them simply copy the ideas of the companies who came first, and get things done for a fraction of the price and in a fraction of the time it originally took. My advice is not to focus too much of being first to market, but rather to figure out how you can make your business competitive long term.

Many first-time entrepreneurs, or entrepreneurs who are early in their careers focus on the first to market advantage and allow that to drive many of their business decisions. While it sometimes advantageous to be the first company to market with a certain feature, service, or a product, in most cases the benefit of that is overblown. Consumers don’t ultimately care that much who was first. They do care that they get the best product or service for the best price. And if they recognize a brand (which may be because you got publicity from being first to market) they may trust a brand that they are familiar with more, and choose that company over another.

Getting Publicity From Being First To Market

If you are indeed first to market, one of the major advantages of that is that you can get publicity from various publications because you are presumably doing something new and innovative. That publicity can get you links to boost your SEO, and can get you brand recognition. Additionally, the publicity can get you actual clients. For most businesses, this would be my top reason for trying to be the first to market – so you can use that to get publicity, build your brand, and get clients.

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3 Craigslist Marketing Strategies

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In this tutorial I explain three different strategies for how you can run a business, and make money on Craigslist. The first strategy is an arbitrage model where you find a niche in which you can specialize. Once you have a product niche in which you specialize, you can buy products in that niche on Craigslist cheaply, and sell them more expensively. This strategy works even better if you are able to repair broken items, and then sell them for a price.

Free Giveaway Strategy On CraigsList Marketing

Another strategy is to do free promotions with your Amazon Kindle books, and post those free offers on CraigsList’s free section. This can help to drive your free Kindle book downloads, and ultimately rank highly on Amazon.

The strategy of selling or giving away free things on CraigsList as part of your overall marketing strategy is something that can be applied to much of online marketing. Here is why. Much of online marketing is algorithm based gaming of search engines. And search engines like to see rapid growth of whatever your product is. So if you can funnel many people to your product from your CraigsList marketing, it will cause a spike in traffic or sales to be seen by the search engine on which you are trying to rank, and that can help you boost sales there.

Optimizing Your Title And Description On CraigsList

Lastly, you must make sure that your listing is optimized with a great headline, description, and photos. A title of your listing should contain proper keywords because many people searching Craigslist often use filters, and you must make sure that you use keywords that will ensure that your listing will show up even if people filter by keywords.

One thing I want to mention is that I keep being surprised by how many people don’t take care of the title and description in their CraigsList listings. You would think that it is the simplest thing to adjust, but many people neglect it. Don’t be one of those people, and make the title and description of your Craigslist postings work to your advantage.

Always Beware Of Scammers On CraigsList

There are many ways to make money on Craigslist, but I want to point out that there are also many scammers on that site. Be careful of buying or selling to people when the situation seems too good to be true.

Additional offline marketing strategies

Event marketing and handing out your business cards is a fantastic way to promote your business. But there are additional offline marketing strategies you can use to promote whatever it is you are promoting.  You can do flier marketing, door to door marketing, and even word of mouth marketing.

Here is a list of my best business books to help you start and grow your business as well as Udemy course coupons to my top online courses.

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