Keyword research live example using Google keyword planner (formerly Google keyword tool)

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In this video tutorial I walk through a few examples of how to use the Google Keyword Tool which is now known as the Google Keyword Planner.

Additionally, check out this full SEO tutorial that will take you from beginner to advanced in just one video:

The Google keyword tool helps you understand how many searches are happening globally for any given keywords, and how competitive those search phrases tend to be in terms of ranking in Google for those search terms.

This is a great tool that helps you create an SEO strategy by helping you understand what kind of traffic volume you can expect from any given keyword or a combination of keywords. This tool is also helpful because it gives data on other related search terms that you might not have thought of on your own. It also gives long tail keyword ideas which is a very nice thing that is also helpful. Additionally, this Google keyword planner (formerly Google keyword tool) also gives data for exact searches vs. longer searches in which the phrase you are interested happens to appear.

Reasons I Use The Google Keyword Planner For My Keyword Research

I use this tool for all my keyword research. If I am making a mobile app, YouTube video, or a web page on my blog, the first thing I do is get keyword volume, competition, and related keyword ideas or combinations from the Google keyword planning tool. This helps my keyword research tremendously, and it increases my total potential reach. It also helps me target short tail keywords and long tail keywords in one page, which gives me a chance to rank for at least some small Google searches even if I don’t get the page to rank for the big search I am really after.

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