Mobile app monetization strategies: How to monetize mobile apps and make money from apps

by

In this tutorial I discuss mobile app monetization strategies, and explain different ways to make money from your Android or iPhone applications.

Check out my mobile app business book and my mobile app business course.

The first and most common issue people must figure out is whether their app should be a paid app or a free one. Some people shy away from making their products paid, and some people (like myself) are often too aggressive about making their apps and other products paid. There must be a middle ground. In any case, most apps in the GooglePlay and Apple App Store are free because it is much easier to promote free apps, and because of that, free apps typically generate far more revenue than paid apps simply because they get many more downloads, even if the per download revenue is lower than that of paid apps.

Once you have decided whether your app will be free or not, you need to understand how you will monetize your app. If you decide to make your app paid, I have a full video on how to decide the right price for your app. If you decide to make your app free, I spend the rest of this video discussing different mobile app monetization strategies.

One of the most common ways to monetize mobile apps inside the apps is to publish ads on your apps. In this video I talk a lot about the drawbacks of publishing ads on your mobile apps. I am personally against publishing ads on apps. If you decide to publish ads, consider creating in-content ads that don’t really look like ads and feel natural to the app users.

Learn more about the mobile app business

Mobile app business course:

How to create a great app store landing page:

How to start a mobile app business:

How to make your apps rank in app stores:

How to make your app go viral with social sharing:

How to become a great entrepreneur:

by