by In this tutorial I explain how to set up a Facebook paid advertising campaign in order to sell products. The first thing you want to do is to funnel people to whatever site you sell from. That can be an Amazon page, your own website, or anywhere else from where you sell. That means…
by In this video tutorial I explain how to add social proof to any business, service, product or website. Social proof is a combination of the number of customers, total and average rating of reviews, endorsements and testimonials. Getting an investor or publicity can also serve as social proof. All together these things serve to…
by In this tutorial I show you a cool growth hack for increasing the number of likes, shares and comments on your Facebook posts. When you increase engagement on your Facebook updates, Facebook begins showing your posts to more people, and you begin to get more exposure. Once you get more organic exposure to your…
by In this tutorial I explain how to use Twitter analytics to see which of your tweets get more engagement and general exposure. Using Twitter analytics can give you more insight into how well your tweets perform, and which of your twitter techniques are more effective than others. Using Twitter analytics can help you become…
by In this tutorial I explain a Facebook advertising strategy which Facebook is pushing forward. That strategy is called boosted posts. Boosted posts are Facebook’s way to allow you to reach more people with your group or business page update by paying Facebook to do so. You can use the boosted posts paid advertising option…
by In this tutorial I explain how to create a good Facebook business page or a Facebook fan page in terms of how it visually appears to users, and its conversion and effectiveness at driving people to your website. The most important thing is the big banner image. The big banner image on your fan…
by In this tutorial I explain that free marketing with Facebook is very ineffective, and I show how Facebook only shows business page updates to about 1% of the people who liked a given page. That makes things very difficult when you try to promote your business and get engagement. In the video I show…
by In this tutorial I explain how to advertise cheaply on YouTube, and get page views for your video in a legitimate way. I walk you through the steps of how to set up an advertising campaign for a YouTube video. It can be very cheap to advertise on YouTube because you can buy views…
by In this video tutorial I show a strategy for how I use Quora and other similar websites to help me with YouTube SEO for my videos, and Google SEO for my website overall as well as various individual pages on my website. The strategy is simple. For YouTube, the strategy is about getting embeds…
by In this tutorial I show how I do keyword research for my books on Amazon and the Kindle. I go through choosing the categories and through the Google Keyword tool to find the right keywords or keywords that my current listing might be missing. I also show how to plug those keywords into the…