How to use the Favorite feature on Twitter & What the Favorite feature on Twitter is for

July 4, 2015

Many people ask me about the new feature on Twitter which enables you to mark things as favorite, and in this tutorial I explain just that. Also, try my full marketing course with over 11 hours of content.

And here are 25 Twitter marketing strategies that will make you an absolute pro at promoting anything on Twitter.

The favorite feature seems a little bit pointless to many people to mark things as favorite, but there are a few benefits to it. First of all, this can work as a personal bookmarking tool to mark things that you want to go back to at a later time. It is also a social engagement mark so believe it or not, it might have very slight SEO benefit. Additionally, when you have an exchange with someone on Twitter, a nice way to end that conversation might just be to mark their last tweet as a favorite.

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