Month: March 2015

How to write a business plan for a hardware store & how to open a hardware store

How to write a business plan for a hardware store & how to open a hardware store

by In this video tutorial I explain how to write a business plan for a hardware store, and then how to actually open your hardware store. Many people think that the hardware business is dominated by Home Depot. And while it is true that Home Depot dominates the hardware markets in many locations, there are…

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What is a unique value proposition (UVP) or Unique Sales Proposition (USP): Why you need a USP

What is a unique value proposition (UVP) or Unique Sales Proposition (USP): Why you need a USP

by In this video tutorial I explain what a unique value proposition (UVP) is, why your business needs a unique value proposition, and how to create one in order to position your product and sales in a way that positively differentiates you from your competition. The reason you need a unique value proposition is that…

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Door to door sales and marketing

Door to door sales and marketing

by In this tutorial I give tips, ideas and strategies for how to do door to door sales. I actually go over real cases that users of my marketing apps have told me about. I give examples of two real case studies of door to door marketing that worked to generate sales. The first door…

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Marketing vs advertising: What is the difference between marketing and advertising

Marketing vs advertising: What is the difference between marketing and advertising

by In this video tutorial I explain the difference between marketing and advertising. To make things very simple, the difference is whether you pay for traffic or not. If you pay, that is advertising. And if you don’t pay to be promoted, that is marketing. You might think that this explains the difference fully, but…

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Marketing apps that are in a competitive niches or environments like games, dating, social or photos

Marketing apps that are in a competitive niches or environments like games, dating, social or photos

by Here is my full course on how to grow a successful mobile app business. In this video tutorial I explain some strategies you can use to promote your app if your app is in a competitive niche. Many app entrepreneurs contact me to help them promote their game apps or social apps. And to…

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Business plan for a general contractor business & how to start a general contractor business

Business plan for a general contractor business & how to start a general contractor business

by In this video tutorial I explain what is a general contractor, how to become a general contractor, how to get clients for this business, and how to write a business plan for a general contractor business. That is quite a bit of information. Let’s start with the basics by taking a look at what…

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