Facebook Marketing Is The First Marketing Strategy People Think Of
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Believe it or not, over 90% of first-time marketers and first-time entrepreneurs name Facebook marketing as one of their top marketing strategies. Most people don’t realize how similar people’s strategies are to one another’s. I would have never imagined it either, but after doing extensive research, it is exactly what I discovered.
My research is based on the business plans and marketing plans of the 400,000+ entrepreneurs who have used my Problemio.com business planning and marketing apps. My research is also based on the 1,000+ entrepreneurs whom I helped personally either on my apps or my business coaching practice.
Most people’s marketing strategy reads exactly like this: “I will promote my business by handing out business cards and networking, get word of mouth referrals, and do Facebook and Twitter marketing.” Be honest, does that sound like something you currently have in mind?
Facebook is a perfectly fine social network to promote your business and there are certainly many advantages to promoting your business there. But just posting on Facebook is not enough. The right way to create a marketing plan is to consider the particulars of your business, and ultimately evaluate which marketing platforms and strategies may be best suited for the kind of business that you have. Keep that in mind as you plan your Facebook marketing strategy because many people miss other great marketing opportunities because they focus on Twitter and Facebook for no reason other than those being the most obvious strategies.
In addition to taking into account the particulars of your business, you must also have a deep understanding of the ecosystem on which you plan to promote your business. The rest of this book will focus on helping you understand what you can get out of the Facebook ecosystem.
Get The Full Facebook Marketing Book
This is one of the sections of our full Facebook marketing for business book that you can get on your Amazon Kindle. Even if you don’t have an Amazon Kindle, you can get the Kindle app on your smart phone, and get the book there.
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