Month: February 2018

5 Offline Marketing Tips for Startup Entrepreneurs

5 Offline Marketing Tips for Startup Entrepreneurs

by As an entrepreneur in the early stages of building your business, you get pulled in a multitude of directions. So do customers. That’s why a startup business’s marketing strategy needs to cover not only online tactics, but also offline efforts — a combination that ensures all the bases are covered for reaching busy prospects.…

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3 Ways You Can Improve Your Conversion Through Software Implementation

3 Ways You Can Improve Your Conversion Through Software Implementation

by All businesses’ sales funnels are wider at the top than they are near the bottom.   If you aren’t familiar with the term “sales funnel,” the point when customers initially show interest in your business is at the top; once you’ve converted consumers into paying customers, they’ve reached the bottom of your sales funnel.…

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Surveys as a Marketing Strategy: 3 Ways They Positively Impact Businesses

Surveys as a Marketing Strategy: 3 Ways They Positively Impact Businesses

by For years, businesses have used surveys as a tool to measure customer satisfaction and to improve customer engagement. As a marketing strategy, it gives you an idea of how your customers perceive your business. But did you know that if you make a survey that your customers can participate in, you can also influence…

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Avoiding a Cyber Security Disaster: 4 Strategies to Prevent a Data Breach In your Company

Avoiding a Cyber Security Disaster: 4 Strategies to Prevent a Data Breach In your Company

by Cyber security is a critical concern for today’s modern businesses. Cyber-attacks and security breaches can derail an organization’s operations and even hinder its growth and this makes taking the necessary measures to prevent such breaches very important. Here are 4 strategies that will help you prevent a data breach in your company. Employee training…

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Philanthropy: Why Charity Matters to the Success of Your Business

Philanthropy: Why Charity Matters to the Success of Your Business

by Charity demands business owners to think beyond profit—at least for the short-term. But did you know that being philanthropic and donating your company’s time and finances could boost profitability? Nowadays, corporate philanthropy has grown exponentially: in fact, 65% of Fortune 500 companies offer matching gift donation programs. Clearly, philanthropy is an integral part of some of…

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Key Things To Remember Legally When You Have A Compensation To Claim At Work

Key Things To Remember Legally When You Have A Compensation To Claim At Work

by Disclaimer: The contents of this article should not be taken as legal advice and should only be used as a resource to provide information about key things to remember legally when you have a compensation to claim at work. You should always seek the services of a lawyer specializing in workers’ compensation claim cases…

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