by Some of my favorite startup and networking events are the UltraLightStartup events hosted by Graham Lawlor. This is a monthly event series in NYC and Boston. In this article I will explain why I personally like these events, and how you can get the most value out of them. by
by Since this post is a bit long, here are internal links to the different sections for this page to make reading this page more convenient for you: How to design the flyers Costs of the flyers Understand customer lifetime value Make sure you are reaching your target market Further marketing resources Book And Course…
by Most entrepreneurs shy away from doing paid marketing because paid marketing is precisely that: paid. But just because you have to pay does not mean that this money will be senselessly risked and wasted. In this article I will explain how to take the risk out of your paid marketing efforts, and how to…
by Just about every business has a sales funnel, and improving its sales funnel to improve the effectiveness of how it converts people into paying clients can mean the difference between life and death for a business. In this article I will explain what a sales funnel is, and how you can improve the sales…
by Word of mouth marketing is one of the first things that most entrepreneurs think about when they begin to plan their marketing efforts. There are a few points that we need to address immediately. The first is that you need to get people into your business through channels other than word of mouth so…
by Many people on my apps write to me and ask how can they sell some product. Sometimes the product is something that they make on their own, at home. And sometimes, they are trying to sell a product that is created by another company. In this article, we will cover the nuances of how…
by Many people on my mobile apps ask how they can create hobby or interest groups such as language learning groups, or outdoor groups, or church groups. And the biggest question is how to grow those kinds of groups and get members and people to attend the events that those groups organize. In this article…
by Many people on my apps ask me “does blogging still work?” Of course, it works. It just depends for what purpose, and to what extent. You can still make money from blogs in a variety of ways, give yourself exposure as an expert in your field, and use it as a tool to network…
by When you are focusing on your inbound marketing, one of the most important components of this effort is your keyword research. This may sound like something very dry and boring, and it may very well be, but it is an absolutely necessary part of the process which should not be skipped. In fact, the…
by Inbound marketing is one of the gems of the Internet and online marketing. There are a couple of reasons why it is so important and useful to get traffic. The first reason inbound marketing is so coveted is that it is scalable. The next reason this method of website promotion is so useful is…